OnTheMap Experience offers constantly updated and centralised information across all digital channels.
The tool enhances and creates new services, improves the customer experience and increases traffic to your sales outlets.


Google Maps functionality combined with Noovle’s technological skills developed for geospatial projects


Modular solution according to specific needs


Maps tailored to each individual customer


It takes full advantage of scalability and security

What is OnTheMap Experience?

OnTheMap Experience strengthens the presence of the network of shops throughout the location, boosts online visibility, enhances and creates new services, and improves the customer experience with the aim of driving more traffic to sales outlets.
OnTheMap is a hub of geo-referenced content relating to individual stores. It contains all the data and media assets of the physical shops, such as address, geographical location, contacts, opening hours, products and services offered, promotions, events, photos and videos.
OnTheMap allows all information about the shops to be managed centrally and published in an automated and synchronised manner across multiple touchpoints, such as web apps, store locators, store minisites, mobile apps, virtual assistants, Google My Business and Facebook Places. This ensures that all the information is always up to date.
OnTheMap Experience places primary importance on data, which allows full control and governance of information, supporting the dissemination of a coordinated and unified brand image.
OnTheMap Experience



The OnTheMap Experience administration console allows fully autonomous management of geo-referenced data, applications and reputation with an interface accessible directly from the web.


OnTheMap Experience centralises, synchronises and automates the publication of sales point data across multiple channels: store locators, websites, mobile apps, Google My Business profiles, Facebook and virtual assistants, ensuring content is always up to date and correct.


OnTheMap Experience automatically captures browsing data and application interactions, Google My Business and Facebook statistics, providing monitoring dashboards with KPIs relevant to the business.


OnTheMap Experience provides API services for integration into your own applications or third-party products. Easy integration makes it a unique application for efficient management of geo-referenced business data. Its mapping engine allows the manipulation of complex data from different origins, with a wide choice of functionality.

How OnTheMap Experience works

Its functions allow you to:
Upload, edit and publish shop-related data, information, media, promotions and events
Create store locators in a few days
Schedule appointments in store or via video call
Publish posts, automatically update information and moderate reviews on Google My Business and Facebook
Integrate data with internal applications or third-party systems via API

Native integration with Google Maps Platform

Information can be displayed intuitively and according to customer needs. For the user it is like navigating in Google Maps, with all the information visible through the various types of cartographic representation: Map, Satellite, Terrain and Street View. Noovle’s accumulated experience has enabled it to undertake all kinds of projects in the field of geo-intelligence, guaranteeing effectiveness and efficiency for its customers.
The projects carried out demonstrate how technologies based on geo-referenced data can be applied in different areas, integrating store-related information, POIs, website locators, CRM systems, Business Intelligence applications and much more.
The value that Noovle contributes is its technological expertise and its ability to adapt the product to the specific needs of the customer with a tailor-made approach. A fully cloud-based product without any impact on a company’s IT structure, enabling immediate adoption.

About Us

NOOVLE Noovle S.p.A. is a new member of the TIM Group that aims to be a centre of excellence for Cloud and edge computing in the Italian market. The company, which combines TIM’s experience with the specialist skills of Noovle S.r.l., a major Italian Google Cloud partner, offers a full range of tailored services and solutions – from infrastructure to application – to enable and manage the digitalisation of businesses and Public Administration. With a nationwide network of data centres – built to the highest technological and security standards – the company can provide organisations of all sizes with resources and services in a secure cloud space to which they can entrust their servers, data and information. Through its strategic partnerships, the company can implement innovative private, hybrid and multicloud solutions, ensuring the secure management of public and private data within Italy.

Noovle is positioned in the international market as a leading Google Cloud Partner. In 2019 it became the Top EMEA Cloud Search Partner and is specialised both in the development of web and mobile applications based on the Google Cloud Platform and in Work Transformation at the Enterprise level.

In 2018, Noovle became a Salesforce Gold Consulting Partner and one of the three Cloud Reseller Partners in Italy, having acquired more than 40 specialist certifications.

Today, companies of all sizes across all sectors want to offer their customers a unique experience: OnTheMap Experience is the ideal geo-intelligence application to improve the customer experience by controlling and managing data centrally.

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